Empty Stadiums Present New Challenge for Sports Marketers
One of the best ways to promote a product or company is to buy advertising or sponsorships at a sporting event, but marketers need a new game plan now that many stadiums are empty.
Deep Price Cuts Will Set Bad Precedent for Hotels After Pandemic Ends
Hoteliers are bracing for a tenuous tourist season as the fallout from the COVID-19 recession lingers, but deep discounting should not be part of the recovery playbook
Study: Tepid Home Prices May Reflect Waning Interest in New York City
Is living in the New York metropolitan area losing its appeal? It's entirely possible, say researchers at Florida Atlantic and Florida International universities.
Florida Housing Markets Overpriced as Buyers Stay Busy During Pandemic
Housing markets in eight of 10 key metro areas of Florida are overpriced as home values continue to climb in much of the state despite the uncertainty created by the pandemic.
FAU's International Business Program Improves in U.S. News Ranking
Florida Atlantic University's International Business undergraduate program moved up three spots to No. 22 in the latest U.S. News & World Report national rankings.
Trump Gains on Biden in Florida, Making Battleground State a Dead Heat
After falling behind Democratic nominee Joe Biden in May, U.S. President Donald Trump has surged back into a virtual dead heat in the battleground Sunshine State.
FAU Moves Up in 'U.S. News & World Report's' List of Top Universities
Florida Atlantic University moved up in the U.S. News & World Report list of "Top Public Schools," to No. 136 in this year's ranking of the nation's best universities. FAU ranked No. 140 in 2020.
FAU Students Brainstorming Ideas For Entrepreneurs Hurt by Pandemic
Companies affected by the coronavirus pandemic will get a boost this fall from students in Florida Atlantic University's College of Business.
Renting a Home Beats Buying in Many Cities Amid COVID-19 Price Bump
The U.S. housing market has remained surprisingly resilient during the coronavirus crisis, pushing home prices even higher and making renting the more attractive option in many markets.
Study: Health Care Workers' Satisfaction Key to Patient Experiences
The health care industry's trend toward making care more consumer-driven and patient-centered by transferring risk and control to patients is actually placing more stress on those who work on the front lines.